Align Technology recently introduced SmileView, an online tool designed to help prospective Invisalign patients visualize their new smile before they opt for treatment.
SmileView creates a computer-generated simulation of how a person’s smile may look after teeth straightening, according to a press release. Patients take a selfie using the SmileView online tool on their smartphone or tablet, a process that takes about 60 seconds, and then get a simulation of their dentition and projected outcome.
This tool is designed to drive awareness by letting consumers see what they could look like after clear aligner therapy. Once they see their simulation, patients can request a consult with an Invisalign doctor. They’re directed to the nearest doctor in the area through the Find a Doctor tool or Align’s Smile Concierge team.
Through a machine learning algorithm, the automated system leverages a database of tooth movements from more than 6 million Invisalign cases to generate the simulations. The tool is currently available to consumers on websites in the U.S., Canada, Brazil, the United Kingdom and Poland.
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